Adobe Price Hike Just a ‘Test’; Should Photographers Be Worried?

Adobe made waves earlier this month when it doubled the price of its Creative Cloud Photography plan–from $9.99/month to $19.99/month.

Soon after, the price reverted back to the original. And Adobe has assured its customers that it was just testing a new price.

But this begs the question:

Should photographers be concerned?

It’s not like we haven’t seen this before. Last year, Adobe announced price increases for a number of its CC products, though the Photography plan was spared. So the Photography plan – which includes Photoshop, Lightroom, and Lightroom Classic – remained an affordable deal for professional photographers.