I’ve always been a Ford guy. When I was sixteen, I was careering around the gravel roads of Allamakee County, Iowa, in a 1966 Galaxie 500 2-door hardtop, with a thundering 390 GT motor. I’ve driven Fords ever since, for almost half a century. That habit is culminating now with my big, beautiful Super Duty pickup, a diesel-engined beast that weighs as much as a U.S. Navy frigate and can tow Mount Rushmore.
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So now, in the Trump tariff era, it’s interesting to see Ford realizing how the market is changing – and how best to take advantage of it, with an America-themed ad campaign.
On the evening of March 27, Ford Motor Co.’s marketing leaders called a meeting at World Headquarters in Dearborn, Michigan. The country was in turmoil as the second quarter was about to start. The automaker had to do something to keep showrooms buzzing