Health Secretary Robert F. Kennedy Jr.’s campaign to eliminate synthetic food dyes from the American food supply is facing stiff resistance from one of the country’s most iconic candy makers — Mars, the manufacturer of M&M’s and Skittles.
Mars released a statement earlier this week saying that it will continue using the synthetic dyes in its candies, reversing a pledge the company made in 2016 to remove artificial colors from all foods and snacks in its portfolio.
The company insisted to the New York Times that its products are “safe to enjoy and meet the high standards and applicable regulations set by food safety authorities around the world.”
Health Secretary Robert F. Kennedy Jr has been unable to convince candy maker Mars to ban artificial food dyes. Getty Images
While Mars has made incremental changes — such as eliminating titanium dioxide from Skittles — it continues to rely on