He won by playing it cool.
Mayoral Dem primary winner Zohran Mamdani shot up in popularity with younger voters as comedians and influencers lambasted out-of-touch ex-Gov. Andrew Cuomo, Democratic observers say.
The winning 33-year-old socialist’s online stature — bolstered by his own masterfully produced social content — tapped into the zeitgeisty humor of Millennials and Gen Z, making the 67-year-old Cuomo’s social strategy look like something out of a history book, they said.
“We really need young men in their 30s and 40s who still listen to podcasts (to come out and vote),” New York City-based comedian Nick Mullen said sarcastically, ribbing Cuomo, in a video posted to Instagram alongside Madmani the day before the primaries.
City socialist Zohran Mamdani celebrates his mayoral Dem primary-race win In Long Island City, Queens, last month. Stephen Yang
“I cannot listen to Andrew Cuomo ever again,” added Mullen, who donated to Mamdani’s campaign,