Pepsi introduced a prebiotic version of its namesake cola that will include three grams of prebiotic fiber. Four months ago, the beverage giant bought prebiotic soda brand Poppi for nearly $2 billion. For its part, Coke introduced its Simply Pop prebiotic soda brand in February. Pepsi Prebiotic Cola. Courtesy: PepsiCo
PepsiCo on Monday announced that it will launch a prebiotic cola under its namesake soda brand, starting this fall.
Pepsi Prebiotic Cola comes just four months after the beverage giant announced its $1.95 billion acquisition of upstart Poppi. Soda consumption has broadly fallen over the past two decades in the U.S. But prebiotic sodas, fueled by Poppi and fellow newcomer Olipop, have won over health-conscious consumers over the past five years with their gut-health claims. The acquisition closed in May.
Prior to the deal, Pepsi had reportedly