Kim Kardashian’s Skims deepens women’s sports ties with volleyball league deal

Skims has reached a partnership deal with League One Volleyball. Women’s volleyball has seen growth at both the amateur and professional level in recent years. The popular undergarments brand started by star Kim Kardashian and Swedish entrepreneur Jens Grede has been ramping up its efforts in the women’s sports category. Skims is teaming up with League One Volleyball.

Skims is deepening its ties in women’s sports with a new partnership in League One Volleyball.

The popular undergarments brand started by star Kim Kardashian and Swedish entrepreneur Jens Grede will become the official loungewear, intimates and sleepwear partner of the emerging volleyball league. They did not disclose the size of the deal.

The partnership comes as Skims has been ramping up its efforts in the women’s sports category. In February, the company announced it was teaming up

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